JTBD frameworks

Living job-to-be-done references for Easol product and design. Open an HTML file locally in your browser. Edit mode (where available) saves to localStorage for that document only.

• Reporting & insights
  Creator, finance, ops, marketing, support, Easol internal, product & data — from Granola reporting research & insights PDF.
  Source: prototypes/reporting-north-star/references/reportinggranola-insights.pdf
• Sales roles
  Sales rep vs sales manager — north star, functional / emotional / social jobs, login moment, design signals.
  Also mirrored at references/jtbd-framework-sales-roles.html